# identity.md

## Organization Overview
- **Company Name:** Mehraban Rugs
- **Mission:** To offer the finest collection of luxury, timeless, and handcrafted Persian, Modern, and Moroccan rugs, rooted in rich heritage and distinguished design philosophy.
- **Company Structure and Legal Entity:** Details forthcoming.
- **Founded Date and Location:** Founded in Los Angeles. Details forthcoming for date.
- **Size and Scale:** Details forthcoming.

## Leadership & Team
- **Key Leadership Profiles and Roles:** Details forthcoming.
- **Team Structure and Departments:** Details forthcoming.
- **Company Culture and Values:** Dedicated to quality, craftsmanship, heritage, and design excellence, offering timeless and handcrafted rugs. Learn more at [https://mehraban.com/pages/about-us](https://mehraban.com/pages/about-us).

## Operations & Structure
- **Business Model and Operational Approach:** Retailing exclusive collections of luxury, handcrafted Persian, Modern, and Moroccan rugs.
- **Location(s) and Geographic Presence:** Primarily Los Angeles, US, serving a national market for luxury rugs.
- **Key Partnerships and Affiliations:** Features the César Giraldo Collection, indicating collaborations with designers.